What do you think of it? :
The Holiday Season is an exciting one. Retail stores try to keep pace with the needs of their customers, and brands try to stand out amongst the vibrant colours and messaging. This is a very competitive time of year, that requires a thoughtful approach.
This year, Mondelēz has focused their attention on the magic of entertaining. Their displays feature a handful of engaging recipes that are selected to evoke curiosity and engagement. Proprint was tasked with the design and production of this series.
The structural design team created a custom double bookcase header and side panels to add festive flare to existing POS displays. As part of their usual approach, each component was designed to be easy to assemble.
That’s a fact!
We continue to find so much inspiration in the bravery and optimism of children. Our extended Proprint family appreciate the fine people at SickKids Hospital for everything that do.
Let’s beat last year’s collection
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When it comes to Retail Point of Sale displays, Mondelēz knows how to make an impression. Each season, they adapt their pos to reflect current objectives. And in the case of it’s Back to School program, it was time for something fresh.
Hello. My name is Aidan Kahane and I was an intern this summer at Proprint Services located in the GTA. I have spent most of my time learning about the industry and working on projects to benefit my career in the future as well as get ahead in school. I am currently going into my second year at Ryerson University for Graphic Communications Management (GCM). We learn about all the different aspects of the printing industry such as design, pre-press, press, post-press, and marketing. Read More
Shohaib Iqbal took on a personal project where he went to the supermarket to find something inexpensive on the shelves, take it home, and completely redesign the packaging so that the product could be sold for double the price.
He took three types of birds and based the packaging colours around them in order to make variations of his design. I think we can all agree that Shohaib’s design is a much more elegant and minimalistic design compared to the current one.
The creators of the Brum Brum bicycle have developed an innovative packaging design that transforms into a play house for the bike. The box is easy to transform, can hold the bike up, and allows kids to let their imagination run wild with the corrugated colourable walls. Kids can draw, colour and design their own little house and customize it however they want. Although this product is still under development, the prototypes have been looking really good and have even received awards for their design.
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With new technology embedding itself into our daily lives such as smartphones, smartwatches, and smart refrigerators, why do we still use century old technology when measuring? The Begal helps you measure, organize and analyze any size measurements in a smart way.
Hot Wheels has taken it’s outdoor advertising to an entirely new level. By simply using scale, they have managed to strike a chord with both parents and kids.
Good retail point of sale (much like good advertising) evokes emotion. These examples are quite memorable and fun.
