Influencing consumer behaviour with colour

A spectrum of possibilities

Colour is all around us – we see it everyday yet rarely take notice of how it impacts our lives and our emotions. Did you know that through proper use of colour management, colour can have a direct impact on how we interact with brands?


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Barilla Retail Point of Sale Bookcase Display

Just like Mama used to make

Barilla‘s point of sales display look clean and crisp. Perfect for the simple designs of today and emphasis on the product itself rather than the display without the product. It really lets the product speak for itself. I also love the nice navy blue colour so that it is gentle on the eyes. Simply beautiful.

This display has a header card with a French contest promotion.

Barilla-gagner-display-pop-print-production-blog

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