Esko Hosts 3rd annual Honours Course – Belgium

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Photographed by Sabrina Cee

Belgium, Netherlands.

An enlightening experience

While doing my internship at Proprint Sevices, I was invited to attend the Esko 3rd annual Flexographic Packaging honours course in Ghent, Belgium. The course lasted 2 weeks and provided me with the opportunity to learn and explore Esko’s latest and greatest software, as well as experience the small city of Ghent and all it has to offer. With a population of around 260 000 people, the city of Ghent has a lot of history and was once the largest and richest city in all of Europe. The gothic architecture, beautiful cobblestone roads, bike lanes and delicious food are just some of the draws this wonderful city has to offer. The Belgian waffles, chocolate as well as the homemade jenever served at Dreupelkot were some of my favourites!

Photographed by Sabrina Cee

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Can I have S’more?

It’s the first official day of summer, and nothing says summer like s’mores! I still remember my first taste of a s’more… what’s not to love about that ooey, gooey, sweet combination of melted chocolate, creamy marshmallow and crunchy graham cracker – yum!
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Mondelēz wins Bronze at the POPAI OMA Awards

The Outstanding Merchandising Awards recognizes Cadbury Easter Retail Display

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Las Vegas, Nevada
Cadbury and the Easter Holiday Season go hand-in-hand. And when it comes to creating stunning point of sale, Mondelēz knows how to capture attention.

This modular arrangement of pre-pack displays and tilt back displays are bound together with festive arches. It’s easy to assemble and customizable. This allows retailers to build displays that suit their needs and expand them if necessary.

Congratulations to the Mondelēz, Cadbury team for winning Bronze.

Check out some of these creative market executions:
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Cadbury Dairy Milk Marvellous Creations Retail Point of Sale Display and Standee

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Marvellous Retail Impact

Cadbury has always been a brand to push the envelope. Not only with new, sweet combinations but also impactful displays that capture the eye. This is what they are known for.
Proprint was approached to produce Retail Point of Sale Displays and Standees for Dairy Milk‘s Marvellous Creations. The solutions they came up with are simple, fun and effective.
*Still not entirely sure how they gave that dump bin a curve to it.

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Marvellous Retail Impact

Bright, vibrant high quality colour. Maximizing the retail footprint and moving products to the checkout. And having a little fun along the way I suppose.
Isn’t that what it’s all about?

Check out this adorable TV spot:

The retail POS supports the advertising and branding.

Try these marvellous new flavour combinations:

Banana Caramel Crisp
Cookie Nut Crunch
Jelly Popping Candy
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Video – Cadbury – “Eyebrows” Television Commercial

Raise your brows if you love Cadbury

This television commercial is one of our favourites. Not just because of the incredible brand work Cadbury has done over the years, but these two kids are beyond adorable. So break off a couple of Dairy Milk squares and enjoy this cute TV Spot.

Cadbury continues to innovate with the seasons.

If you liked that TV Spot, you’ll probably like this one.

We try our best to track down some of the best advertising supporting retail. Retail P.O.S. Production is a passion of ours.

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Always have. Always will.
Would love to tell you about it.

And associated with industry experts

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Connect with others who share the same passion for retail print production