Peckish Bird Seed Packaging Design

Shohaib Iqbal took on a personal project where he went to the supermarket to find something inexpensive on the shelves, take it home, and completely redesign the packaging so that the product could be sold for double the price.

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He took three types of birds and based the packaging colours around them in order to make variations of his design. I think we can all agree that Shohaib’s design is a much more elegant and minimalistic design compared to the current one.

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Fruit Juice Drink Box Packaging

Cool juice box designs for fruit juices. With a minimalistic approach to the fruit designs, I feel as if I crave fruit juice. Designed by Yunyeen Yong from Australia and Created by Jooze, a fictional fresh fruit juices company run. Great job and keep up the good work!

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Speaking of innovative packaging ideas:

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McDonald’s 2016 Packaging

Starting this month, McDonald’s restaurants will be introducing a new set of packaging featuring striking typographic treatments. It’s a departure for the fast food giant, but one that they hope will re-energize the brand.

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Working with Chicago-based firm Boxer Brand Design, they have stripped down the packaging design of their bags, cups and boxes to highlight the brand’s core assets, which features the wordmark, golden arches, and menu items like the Big Mac.

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