Mondelēz Holiday POS 2016

Festive retail point of sale displays

The Holiday Season is an exciting one. Retail stores try to keep pace with the needs of their customers, and brands try to stand out amongst the vibrant colours and messaging. This is a very competitive time of year, that requires a thoughtful approach.

This year, Mondelēz has focused their attention on the magic of entertaining. Their displays feature a handful of engaging recipes that are selected to evoke curiosity and engagement. Proprint was tasked with the design and production of this series.

The gingerbread before the frosting

The structural design team created a custom double bookcase header and side panels to add festive flare to existing POS displays. As part of their usual approach, each component was designed to be easy to assemble.

pos-mondelez-holiday-christmas-feasive-display-retail-point-of-sale-print-production-blog
Read More

Coke Zero Inverted Retail POS Display Pyramid

Flip it upside down

Coke Zero really caught our eyes with this imaginative retail illusion. I imagine a few shopping carts have stopped to take a double take themselves. And in the business of Retail Point of Sale Production, Isn’t that the name of the game? :
Getting shoppers to pause and take notice.

Great Retail POS is about taking the impossible and making it possible.
Coke Zero has executed a tremendous example of just that. Nice job.

Get a closer look at the project brief here.

Coke Zero Inverted pyramid retail pos display

Coke Zero Inverted pyramid retail pos display